Social Media Lead Generation

Social Media Pivot: The Conversion Process

In many ways the growth of social media has created a divide, between those on the social media side who look at the follows and likes as the numbers to follow, while actual business as a whole has been slow.… Read the rest

Social Media Conversion: From Pleasure to Business (Pivot and Profit Podcast)

Social Media Conversion: From Pleasure to Business (Pivot and Profit Podcast)

Social media is shifting so much of what people do online, that the term Internet has almost become out of date. People access who they want when they want wherever they are…and they are looking to have fun, not solve … Read the rest


Facebook’s EdgeRank Compared to PageRank – An Early Point of View

Facebook’s EdgeRank Compared to PageRank – An Early Point of View

Facebook’s EdgeRank has got people buzzing, mostly about what we all don’t know. If you want an excellent overview of Facebook’s EdgeRank go here, and let me sum up just a few of the basic points before diving into … Read the rest


How to Create an Interview That Generates Results & Joint Ventures

Interviews are one of the best ways to generate content and connect you to people in this world increasingly driven by social media. … Read the rest

Rewards Marketing for Friends and Customers – an old model in a new world of mobile and social

Rewards marketing is one of the oldest games in the business, from giving people a simple report or video for an email, to building points and leaderboards that set them apart.

In the new media world developing all around us, … Read the rest

Beyond the Flat World of Clicks – The First Measure is Referrals and Rewards

I’m afraid to share this article, because in marketing, all we do is talk about clicks, and honestly, it’s all we many marketers really believe in. I saw it at a recent AdTech, where speakers talk about the shifts … Read the rest

What’s Your Facebook Farmville Water? Why Farmville (LG>DP) is Changing Your Business Into Games with Rewards

Farmville and Cityville make tons of revenue for Zynga, and still many traditional marketers are asking how?  After all, I like many of you, don’t spend my time on Farmville, and get annoyed by the messages inviting me to play … Read the rest

Brevenue – How do I measure the effect of social media marketing on my business?

Most money on the Internet is still made the old fashioned way, by providing a problem to a solution.  Resolving pain for consumers is an age old process of marketing. After listening to folks at AdTech, it’s surprising that so … Read the rest

FMG University – How to Turn Friends into Fans and Customers

Just had to share some excitement for this morning, as FMG University goes live. FMG (fun-money-good) began back in 2005 as a way to empower small businesses, experts, and entrepreneurs to get their message out via blogging and podcasting.

What … Read the rest

The New Media Game Starts in Blogworld…

In October, I’m sharing my first findings in 3 years, and I hope you will join me at Blogworld if you can, because I need your help.
You will find everything you are looking for here...
The New Media … Read the rest