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Latest Updates
- You Are What You Think – Finding Your Own Keywords
- Brevenue – Leveraging the A.I.R. Your Customers Breathe
- Why Loving Your Customer is the Best Content Marketing Strategy – For You and The Audience
- Pivots and The Flat Earth Syndrome: When the Shortest Distance is Not a Straight Line
- How to Avoid the 2 Worst Pieces of Advice as an Entrepreneur and Startup
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Entrepreneur’s Mindset Archive
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You Are What You Think – Finding Your Own Keywords
Posted on March 4, 2013 | No CommentsUnderstanding the keywords your audiences searches for to find your business is one of the most common skills online. Common sense, right? When was the last time you found the key words you use in communicating to friends and business? Try this little test on yourself to find out what you are really saying to your audience. You are looking... -
Pivots and The Flat Earth Syndrome: When the Shortest Distance is Not a Straight Line
Posted on August 2, 2011 | No CommentsWhen I was learning math in school, teachers taught a flat world based system (Euclidean), which is still taught today. Included in those lessons is the myth that the shortest distance between 2 points is a straight line. It’s the myth of the straight line, of predictability and stability surrounding a project business model, that most entrepreneurs try, and that... -
How to Avoid the 2 Worst Pieces of Advice as an Entrepreneur and Startup
Posted on July 26, 2011 | 2 CommentsA while back a question was asked on Quora (and I answered, which inspired this post), What popular startup advice is plain wrong? There seem to be an increasing number of startup ‘gurus’ along with more and more websites offering advice. Yet, there seems to be a lot of crap. So, what do you think is the worst? Take a look... -
The Power of your Smile
Posted on July 22, 2011 | No CommentsImagine if the most important skill an enterpreneur has is the ability to smile, really smile, not just a sales pitch, but something growing from within…do you think that would spread? I can tell you from personal experience, and lessons learned from a monk and an ex-Marine football coach, that smiling is the key to excellence… Sometimes your joy is... -
The Quality Quandary – The Biggest Mistake Entrepreneur’s Make (Because Less Really is More – Pivot and Profit)
Posted on July 7, 2011 | 2 CommentsWhen I read people talking about huge amounts of traffic, big email lists, and tons of Facebook Fans, it makes me laugh. Understand that I have built an email list with 10 million, and generated over 50 million visitors to a site…back in the day. The key is, back in the day; today with the impact of social media, and... -
3 Myths of Viral Marketing Exposed – You Don’t Have to Be Weird to be Viral!
Posted on July 5, 2011 | No CommentsEverything you assume about viral marketing is likely wrong… OK, maybe not everything! But if you think that simply putting kittens, puppies, beautiful women, or severely weird stuff out there will automatically make something viral, you’re missing the point. And if you think your product or service is so great that people will just talk about it, walk away from... -
Trust is the New Currency – The True Impact of Social Media (Pivot and Profit Podcast)
Posted on June 23, 2011 | 3 CommentsDo people TRUST your business? In the old days, like 5 years ago, trust wasn’t such a big issue, because there was a distance between you and the audience. That distance is gone, which is why trust is becoming the new currency. When someone looks at your profile on social media today, they evaluate your Twitter updates, your marketing messages,... -
The 3 Primal Forces of Entrepreneurs – Pivot and Profit Podcast
Posted on June 10, 2011 | No CommentsIf you are not solving a problem, you are not relevant; if you are not a member of the market, the tribe you seek, how can you be relevant? Seems like everyone must be an entrepreneur these days, from those looking for new opportunities to people with jobs, who are now expected to be self-directed and responsible for generating results.... -
When Not Knowing is the Right Attitude to Take – Like Now!
Posted on June 3, 2011 | No CommentsIs the idea that you know what you are doing a bluff? After all, we want to be confident and assured that you, unlike ourselves, are in control, know what’s up, and can do the right thing. Yep, sure, keep drinking that Kool Aid! I was reminded of this by a mentoring student who put together a video I did... -
Why You Resist Change When Resistance is Futile: Because It’s Your Point of View (Pivot and Profit Podcast)
Posted on June 1, 2011 | No Comments“It’s no longer about finding the solutions, we are the solution.” Marilyne Woodsmall, author of People Patterns Power When most people start out in business, there is this expectation of success, that it’s like a job. Then things change, don’t go as planned, and as the old saying goes, “When in trouble, when in doubt, run in circles, scream and...