inbound marketing

4 Social Media Marketing Headlines Igniting “Attention Conversion”

4 Social Media Marketing Headlines Igniting “Attention Conversion”

I am scared to write this article, because so many people think they know what content marketing is, and how to write a headline.

I’m facing a powerful, polarizing bias based on taking sides, content versus marketing….you can’t be both!… Read the rest


Content Marketing Budgets Almost Double, Yet 48% Don’t Trust the Numbers [research data]

Content Marketing Budgets Almost Double, Yet 48% Don’t Trust the Numbers [research data]

Content marketing used to be blogs, audio, maybe a video here or there. Yet last year, according to research from the Content Council, content budgets went from 12.6% two years ago, to 23.6% of marketing budgets today – and … Read the rest

Posted on April 13th, by Declan Dunn in Content Marketing.
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